9 Social Media Trends To Watch In 2022
Where is social media heading in 2022? Top predictions for the year ahead.
2020 was a defining year in social media marketing. Whereas at the start of the year a website was the #1 channel used in marketing — by year’s end social media pulled ahead.
While businesses, some of which had previously paid little attention to social media, were forced to scramble to adapt to digital communication, those already active on social media increased their efforts.
As we entered 2021, social media use was at an all-time high.
Now as this year comes to a close and we start shifting our attention to a new marketing year, what are some of the biggest trends we should pay attention to in 2022?
1. Voice Search Dominates
The majority of people searching for information on the web still trust search engines but the way people search for information online has changed.
Increasingly, people are using voice search on their smartphones, tablets or voice assistants to search for information on the internet.
