New Report Highlights Key 2023 Social Media Industry Benchmarks

A new report outlines benchmarks businesses should prioritize when measuring the success of their social media strategies

Socialinsider, a digital marketing analytics company, has released a new report detailing the social media industry benchmarks that businesses should prioritize when measuring the success of their social media strategies.

2023 Social Media Industry Benchmarks | Socialinsider

The report provides valuable insights into metrics such as engagement rates, follower growth, and click-through rates across various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn. By focusing on these benchmarks, businesses can better understand the impact of their social media efforts and make data-driven decisions to improve their performance on these platforms.

At A Glance

Social media engagement is declining on all platforms

Social media engagement rates have been declining across all major platforms, including the popular short-form video app TikTok, according to the report.