How Much Time Do People Spend On Social Media In 2020?

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One of the most widely read articles here on Medium which I wrote last year was this infographic on the time spent on social media in 2019. I thought it would be interesting to see how that has changed in the previous 12 months.

How much time does the average user spend daily on social media in 2020?

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This is pretty consistent with last year’s findings of 2.23 minutes. (Source: We Are Social)

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How much time are people spending each day on Facebook?

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Statistics show that Facebook is still the most popular social media platform globally. However, it seems people are spending less and less time on Facebook. This year we see a decrease of 20 minutes per day spent on the platform. (Source: Social Media Today)

How much time are people spending each day on Instagram?

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People are spending an average of 28 minutes on Instagram daily, that’s down 30 minutes on last year. (Source: Hootsuite)

How much time are people spending each day on YouTube?

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The second-largest search engine, YouTube boasts 2 billion monthly active users, watching over 5 billion videos every day. The average YouTuber spends an average of 11m 24s daily on the platform. (Source: Hootsuite)

How much time are people spending each day on Snapchat?

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Snapchat currently has a user base of 229 million daily active users and is one of the most preferred social platforms for younger generations. (Source: Snapchat)

Finally, check out this graphic from Gramener, which shows the latest stats on countries with the highest time spent on social media.

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What do you think of these findings? Is there anything here that surprises you?

Social Media Consultant. Keynote Speaker. Digital Storyteller. https://hcsmmonitor.com

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