One of the most widely read articles here on Medium which I wrote last year was this infographic on the time spent on social media in 2019. I thought it would be interesting to see how that has changed in the previous 12 months.
How much time does the average user spend daily on social media in 2020?
This is pretty consistent with last year’s findings of 2.23 minutes. (Source: We Are Social)
How much time are people spending each day on Facebook?
Statistics show that Facebook is still the most popular social media platform globally. However, it seems people are spending less and less time on Facebook. This year we see a decrease of 20 minutes per day spent on the platform. (Source: Social Media Today)
How much time are people spending each day on Instagram?
People are spending an average of 28 minutes on Instagram daily, that’s down 30 minutes on last year. (Source: Hootsuite)
How much time are people spending each day on YouTube?
The second-largest search engine, YouTube boasts 2 billion monthly active users, watching over 5 billion videos every day. The average YouTuber spends an average of 11m 24s daily on the platform. (Source: Hootsuite)
How much time are people spending each day on Snapchat?
Snapchat currently has a user base of 229 million daily active users and is one of the most preferred social platforms for younger generations. (Source: Snapchat)
Finally, check out this graphic from Gramener, which shows the latest stats on countries with the highest time spent on social media.