Become a Social Media Ninja With These 25 Smart Twitter Hacks

Marie Ennis-O'Connor
13 min readJan 30, 2021

I love Twitter. It’s one of my favorite places on the Internet, and one of the few sites I visit more than once a day.

I’ve been a Twitter user since 2009 and in a decade of tweeting, I’ve learned a thing or two about how to get the most from the platform.

Learning Twitter is like anything else in life. The more you use it, the more you learn, and the better you get at using it.

But you don’t have to spend years learning how to become a Twitter Ninja.

Today I am going to share with you some of my best hacks to shortcut your journey to Twitter success.

1. Use Keywords In Your Bio

Content posted on Twitter is indexed by Google, so it makes sense to use industry keywords in your bio and in your tweets. Alongside your profile picture, your bio is usually the first thing people see when deciding whether to follow you on Twitter. The strongest Twitter bios usually contain industry targeted keywords. Think about things that people would search for to find you — a good tip is to look at other people in your field and their accounts to see what keywords they’re using.

2. Optimize Your Profile Picture

People are highly visual, and the first thing we notice in a Twitter profile is the picture and the bio. Make sure to use a quality photograph that portrays you in a professional manner. Profile images should be square shaped and at least 400 x 400 pixels in size. Most profile images are now mainly viewed on mobile devices. This means that the image itself has to be recognizable in smaller dimensions than it appears on a desktop or laptop screen. These smaller images are known as ‘thumbnails’. For your image to work as a thumbnail, your face must predominate in the original image. Think of framing your picture around your head and shoulders.

Insider Tip! Don’t miss the opportunity to use your cover image to tell the bigger story of what you are passionate about or to promote any upcoming events. Twitter header image size is…

Marie Ennis-O'Connor

Social Media Consultant. Keynote Speaker. Digital Storyteller.