PinnedHow To Create Professional Graphics — Even If You’re Not a Graphic DesignerUpdated May 2022 Do you want your presentations and blog posts to stand out? Are you looking to create eye-catching graphics for social media? Then this article is for you. It used to be, to create graphics for your content (and social media) marketing, you had to have a designer…Design10 min read
1 hour agoHere’s How To Create Content That Keeps Readers Coming Back For MoreContinual, high-quality posts keep your audience interested and coming back for more. Recurring content is consistently published content that follows a structured schedule. Content like this can create hooks that keep readers coming back for more of the same. Why create recurring content? Marketer Heidi Cohen outlines the following three advantages to creating consistent…Content Marketing3 min read
5 days agoHow Well Is Your Content Performing On Social Media?This social media industry report will help you benchmark your performance Earlier this year, RivalIQ released the sixth edition of its annual Social Media Industry Benchmark Report which tracks performance over 14 top industries from fashion to financial services. Key TakeawaysSocial Media Marketing2 min read
May 15An Easy Way To Determine The Correct Social Media Image SizeA Cheat Sheet For Each Social Network It probably isn’t necessary for me to tell you that compelling visuals make effective marketing. It is a very powerful marketing tool that increases message association, brand awareness, and engagement. In order to share high-quality visuals across platforms, make sure each image is…Social Media Marketing3 min read
May 14Create Beautiful Images Without Needing To Be A Professional DesignerEasy-to-use interfaces and tutorials make it a breeze to create images with Fotor. I love learning about new tools to make social media marketing more creative and effective. Today I’m recommending Fotor, a free image editing tool and design maker for PC and mobile.Content Marketing2 min read
May 5Make Your Online Passwords Safe With This Useful ToolWhen our passwords are compromised, our digital identities and data are at risk. Today is World Password Day, an event created by Intel to draw attention to the critical need for strong passwords. Mark Burnett, a security researcher, suggested in 2005 that everyone should have a password day, during which…2 min read
May 2How to Create a Winning Content Strategy“Tactics without strategy is the noise before defeat.” -Sun Tzu If you want your content to do well on social media, you have to be strategic about what you publish and when you publish it. Follow these 10 steps to start creating a winning formula for your content marketing strategy.Content Marketing6 min read
May 124 Things To Post On Social Media In MayMaintaining a consistent posting schedule on social media — whether it’s writing blog posts, or sharing updates on social media channels — can be a challenge. When I teach social media classes, I always recommend creating a social media calendar. …Social Media Marketing4 min read
Apr 2510 Common Social Media Mistakes You Are MakingAnd What To Do Instead Whether you’re just getting started or you are well versed in social media marketing dos and don’ts, it pays to take a look at some of the most common mistakes companies make online to ensure you don’t commit them. Here are 10 social media management…Social Media Management6 min read
Apr 1810 Common Content Marketing Mistakes…And How To Fix ThemApply the lessons in this post to improve your content marketing strategy. The path to creating impactful content is not without some hurdles. Nevertheless, if you are aware of the content challenges that lie ahead, it is easier to swerve the mistakes others make and become a more successful content…Content Marketing Tips5 min read
